"Psychology: Climate change hits home"

Psychology: Climate change hits homeElke U. Weber
Nature Climate Change
(2011)
doi:10.1038/nclimate1070
Published online20 March 2011
Engaging the public with climate change has proved difficult, in part because they see the problem as remote. New evidence suggests that direct experience of one anticipated impact — flooding — increases people's concern and willingness to save energy.
http://www.nature.com/nclimate/journal/vaop/ncurrent/full/nclimate1070.html?WT.ec_id=NCLIMATE-20110322